Cranes-Montana, Switzerland, March 1, 2019 / PRNewswire / – Les Roches Global Hospitality Education University of Applied Sciences is now offering a Bachelor’s degree in Sustainability, with a current Bachelor of Business Administration (BBA) degree in Global Hospitality Management. Labeled for sustainable development and practice, sustainability will thus become one of the four specializations that students can choose from the Crans-Montana campus with entrepreneurship, digital marketing strategies and financial performance management.
With 10% share In global GDP, the hospitality and tourism sector is one of the ecosystems proportionally affected by sustainable development problems. The combination of a sustainable tourism industry that encourages meaningful enterprise and resource-efficient cycles is in full swing, and environmental, social and governance (ESG) control tools have a direct impact on society and the environment. In line with its students’ philosophy of encouraging innovative consciousness and creativity, Les Roches aims to decisively strengthen the ability of future leaders to drive sustainability and change.
The new Bachelor Specialization Sustainable Developments and Practices aims to equip students with the skills and knowledge needed in management to transform the hospitality, tourism and experience industries in a sustainable way. The courses address the growing needs of consumers, stakeholders and the affected community, as well as issues related to ecotourism, design, ethics and corporate governance. Both the Crans-Montana campus and the Marbella site offer further specialization in the final semester of the BBA program, such as entrepreneurship, digital marketing strategy, and financial performance management. Marbler Les Roaches Campus offers an additional specialization in luxury resort and resort development dedicated to running related businesses.
The new specialization will be offered on the Cranes-Montana campus from next September. Learning content is taught by famous faculty members, said. Dimitrios Dimantis, executive academic dean, a dreamer who has already focused on consumer engagement and ecotourism in his doctoral thesis The various master courses conducted by external experts in the field of Sustainable Development are completely out of learning experience.
Dr. Diamantis was delighted: “Sustainability and ethics are topics that have been discussed in our course for a long time. Today we are going one step further and giving the issue of sustainable development the status of an academic specialty!” And further: “This intellectually meaningful program is eagerly awaited by the entire generation of young students and it forms a perfect complement to our functional and academic initiative as well as our annual festival Shift’In, which takes place in November.”
At the same time, the training center organizes an international innovation competition for high school students. There is a need for innovative ideas about eco-luxury in the hospitality sector. Winners can look forward to expeditions to the Galাপpagos Islands and various scholarships. Conducted in partnership with the Sustainable Travel Guide Lindblood Expedition, the competition is open to anyone who qualifies for the 2022 or 2023 Bachelor in Global Hospitality Management program.
About Les Roches: Les Roches
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 Source: World Travel and Tourism Council
 (AdÜ) Consumer Involvement and Ecotourism